As a self-taught product designer and entrepreneur, I bring a unique perspective to the field of design. Born and raised in Austria, I currently operate out of my office in Vienna — or wherever my laptop fits.
My career path is a little different than most.
I landed my first client at the age of 13 and found myself questioning the traditional education system around the same time. Ultimately, I decided it might not be the best way to get where I wanted to go in life.
After dropping out of high school, I have gained invaluable experience working at various companies and agencies, including collaborating with the Finnish Government on visitfinland.com and developing the first digital document storage solution for Austrian insurance carrier UNIQA. Through my work in various usability labs, I have honed my visual design skills and developed a deep understanding of user-centered design principles.
Combining my visual design expertise with what I've learned during the more research-heavy projects, starting a business of my own was the natural next step.
In January 2009, I founded saismo, a company dedicated to helping clients from all around the world build profitable products and raise hundreds of millions in funding.
In recent years, my primary focus has shifted to running appointmed, another company I launched in 2016. After a few rough years in the early days, we are now on our way to 1 million Euro in annual recurring revenue with a tiny team of just five people.
Having learned so much about running a small bootstrapped business, I also started sharing my experience in the Slow & Steady newsletter.
Curious about what's going on in my life?
Head over to the /now page to find out.